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The course has introduced a very logical process for predicting the future of the market and customers’ requirements. It will change my framework for approaching, recognizing and solving issues. I would absolutely recommend it to others.
Joe Veltri Director of Marketing, Body-On-Frame Vehicles DaimlerChrysler Corporation
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2-Day Executive Workshop "Strategic Innovation as a Science" Venue: Detroit; September 15 - 16, 2008
Not all innovations are equal! The majority (80%) results in losses; a greater portion of the remaining ones fails to improve the creator's market standing; and just very few generate long-term advantage and sustainable growth; thus they are termed Strategic. This unique two-day Executive Workshop is designed to enable deliberate, continual creation of the Strategic Innovations.
Click here to learn more
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